Creating Powerful Sales Results with the Scarcity Principle
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Creating Powerful Sales Results with the Scarcity Principle

Do you know about the Scarcity Principle? Have you ever noticed how much marketers create a sense of urgency with their messages? The last email I received from a business coach read something along the lines of, “I’m offering you this package as a basic intro, small risk step. This costs just 50 Euros if…

Sole Proprietorships
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Fascinating Facts You Never Knew About Sole Proprietorships

Have you ever heard of Sole Proprietorships?  I know I hadn’t. When I decided to start my business, all I ever heard about was S-corp, LLC, and Corporations but, these are not your only business structure options. One of the most challenging decisions to make when deciding if and when you will start a legitimate…

Target Audience

4 Important Secrets To Connect Your Target Audience With Your Brand

If you want to build a successful brand, you need to make a conscious effort to understand your target audience. A target audience is a specific group of people that is most likely to be interested in your message.  You need to understand who these people are, their challenges, and the solutions that your product…

Branding Strategy

4 Brilliant Ways To Improve Your Branding Strategy

You hear it all the time branding strategy is the heartbeat of your business. You need proper branding to convey your business’s image and vision. Your audience is looking for you to portray your mission, services, and values in a visually pleasing way. Unconsciously they associate well put together visuals with credibility and professionalism. When…

Affiliate Marketing for Beginners
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Beginner’s Special: How to Get Started with Affiliate Marketing

Are you a business owner who wants to add to your income stream? Then affiliate marketing is worth considering. Learn tips to get started with affiliate marketing for beginners. Affiliate marketing is advertising another person’s products or services by incorporating links in your content. The content could be a blog, social media platforms, or YouTube…